2024 NMBA Summer Convention Sessions
NMBA Annual Meeting & Breakfast
Date: Breakfast and NMBA Annual Meeting
Location: Regal, Registry, Wurlitzer Room
Summary
We invite any station employee to participate in this important meeting the determines the direction of the NMBA for the next year. Your imput in vital to the success of our Association.
SBE Engineering Conference
Date: Engineering
Location: Ivory Room
Summary
The SBE Engineering Conference provides a decidedly forward-looking focus with an emphasis on next-generation systems in the media ecosystem. It’s designed for broadcast engineers and technicians, media technology managers, broadcast equipment manufacturers, and R&D engineers. Experts explore the evolution of broadcast technology and address opportunities and pressing issues relevant to today’s media professionals including artificial intelligence, facility design, IP-based systems, and emerging audio and video technologies.
Breakthrough Sales Success
Date: Morning Session: 9:45am - 11:45am
Location: Ambassador Room
Speakers
Steve Wexler - Founder WEXL CoachingSummary
Steve Wexler, founder of WEXL Consulting, reveals how to make sure you’re speaking the same language as our clients. Steve will focus on the language of clients to help you better understand the true needs of your clients.
Programming Best Practices
Date: Morning Session: 9:45am - 11:45am
Location: Baldwin Room
Speakers
Bruce Gilbert - Senior VP for Sports, Content and Audience, CumulusSummary
Through years of work experience, Bruce Gilbert has gathered programming best practices designed to highlight the characteristics of on-air talent that personally connect the audience, creating powerful and long-lasting relationships.
Building a Team for the Future
Date: Morning Session: 9:45am - 11:45am
Location: Roxy Room
Speakers
Lisa Fields, VP/GM - Media Staffing NetworkSummary
Explore the dynamics of team building in an ever-changing landscape. This session delves into strategies for developing a robust talent pipeline, assessing your current team, identifying gaps, and strategically planning for replacements.
Past Chairman's Hall of Fame Luncheon
Date: Lunch 12 noon - 1:15 pm
Location: Regal, Registry, Wurlitzer Room
Summary
Since 2001, the NMBA Hall of Fame award has recognized the contributions of individuals who enhanced the quality of broadcasting in New Mexico and improved service to their community through their broadcasting efforts. NMBA Hall of Fame inductees include original owners and operators who were pioneers of television and radio in New Mexico.
A View from Mainstreet 2024
Date: Afternoon Session: 1:30pm - 3:30pm
Location: Ambassador Room
Speakers
Corey Elliott - EVP of Local Market Intelligence, Borrell AssociatesSummary
While plenty of firms concentrated their efforts on what media companies made in revenue, Borrell exclusively focuses on understanding how local businesses spent their marketing dollars – whether it is with local media companies, agencies, or digital pureplays. Corey Elliott will cover all aspects of what local business think about the media advertising landscape.
Programming: The Total Picture
Date: Afternoon Session: 1:30pm - 3:30pm
Location: Baldwin Room
Speakers
Mike McVay - President of McVay Media ConsultingSummary
Mike McVay specializes in all things audio. Demonstrating the elements of programming, Mike will discuss the art of content creation, attracting and growing an audience, Nielsen “best practices”, and the elements of Music, Information/News, Personalities, Promotion and Marketing as the keys to the evolution of radio as a multi-platform entity.
Breakthrough Leadership
Date: Afternoon Session: 1:30pm - 3:30pm
Location: Roxy Room
Speakers
Steve Wexler - Founder WEXL CoachingSummary
Steve Wexler returns to focus on leadership and discuss why business culture and financial results are always intertwined. Through a discussion with participants, Steve will compare the “four types of cultures” commonly found in stations and outline why one is always more successful than the others.
NMBA Excellence in Broadcasting Awards Gala
Date: Awards Gala and Dinner: 6:30pm
Location: Regal, Registry, Wurlitzer Room
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